DONNA BORN IN ROMA
A warm, floral fragrance for women with a trio of jasmine flowers, rich vanilla bourbon and blackcurrant.
DONNA BORN IN ROMA Eau de Parfum is made with three qualities of jasmine blended with vanilla bourbon and blackcurrant, creating the most expensive extract and floral scent in the world. The sweet, floral perfume base is then twisted with a radiant trio of modern wood notes, giving an edgy touch to the scent.
Inspired by Rome, a place where past and present coexist, BORN IN ROMA fragrances tell a story of self-expression: a celebration of people living life freely, while embracing their heritage.
BORN IN ROMA fragrance collection: Many ways to be you. Celebrate your uniqueness with 3 duos to reveal the different aspects of your personality.
SCENT FAMILY: Floriental
INTENSITY: Eau de ParfumKEY NOTES:
- Jasmine Flowers
- Vanilla Bourbon
Valentino creates COLOR COOL COUTURE eau de parfum fragrances for women. DONNA BORN IN ROMA is a modern, luxury perfume with a blend of exquisite Jasmine and Vanilla extract, reinvented with an overdose of woody accords.
A COLOR TOP NOTE:
A sparkling Italian Bergamot awakens the senses and opens the floral fragrance with a refreshing burst of vivid freshness.
A COUTURE HEART NOTE:
A trilogy of Jasmines brings a new approach to floral scents with the naturality of Jasmine Grandiflorum, the disinhibited opulence of Jasmine Sambac and the delicacy of Jasmine Tea notes. Considered one of the most luxurious ingredients in perfume for women, Jasmine has been an icon of femininity for centuries.
A COOL BASE NOTE:
Vanilla Bourbon – The most expensive quality of Vanilla brings a rich leathery smoky aspect. The dry down is spicy, sensual, and distinctive bringing an irreverent twist to the fragrance.
A DESIGN BORN IN ROME
Inspired by Rome, a place where past and present coexist, DONNA BORN IN ROMA tells a story of self-expression. Once the seat of power, Roma, its rich history, its art and its glamour, lives in the mind as in the world.
THE VALENTINO ROCKSTUD SIGNATURE
The Eau de Parfum for women pays tribute to the iconic Valentino Rockstud. This edgy pyramidal design, inspired by Roman architecture, is a house signature of Maison Valentino. Part of Valentino’s fashion iconography and a symbol of Roma where it embellishes the city’s doors and walls, the Rockstud is a transformative symbol, taking a bag or a shoe from classic to instantly current.
PINK IS PUNK
The edgy rock-studded bottle is made even more modern thanks to the contrast of black leather with vivid pink. At Valentino, pink is punk - poetic and romantic but also bold and daring. There are no rules.
DONNA BORN IN ROMA is also offered in a 10ml Travel Spray format to carry the spirit of self-expression with you everywhere.
BORN IN ROMA Travel Spray has a nomad design intended to be seen. A slim fit bottle studded with the iconic Valentino Rock stud, in a vibrant pink protective rubber sleeve for travel.
Apply the fragrance on each pulse point from a short distance.
947771 06 - INGREDIENTS: ALCOHOL ●PARFUM / FRAGRANCE ●AQUA / WATER / EAU ●BENZYL SALICYLATE ●HYDROXYCITRONELLAL ●BENZYL ALCOHOL ●LIMONENE ● BUTYL METHOXYDIBENZOYLMETHANE ●ETHYLHEXYL SALICYLATE ●LINALOOL ● ALPHA-ISOMETHYL IONONE ●ISOEUGENOL ●METHYL ANTHRANILATE ●CITRONELLOL ● BENZYL BENZOATE ●COUMARIN ●GERANIOL ●BENZYL CINNAMATE ● TRIS(TETRAMETHYLHYDROXYPIPERIDINOL) CITRATE ●CITRAL ●FARNESOL ●EUGENOL ● CI 14700 / RED 4 ●CI 60730 / EXT. VIOLET 2 ● (F.I.L. B264161/1).
A MODERN, FLORAL PERFUME TWISTED WITH VANILLA BOURBON
A COLOR TOP NOTEA sparkling Italian bergamot awakens the senses in the opening
A COUTURE HEART NOTEA trilogy of Jasmine brings exquisite complexity to the fragrance’s heart
A COOL BASE NOTEThe oriental note of Vanilla Bourbon is blended with modern woods that bring mineral yet warm tonalities to the dry down
THE COMMUNICATION CAMPAIGN
THE STORY BEHIND
A STORY WHERE ROMA IS A CHARACTER
BORN IN ROMA began with a dialogue with Valentino’s native city: Rome. Full of the memories of the past, cultures and aesthetics layer the city’s very walls, while Rome’s streets are a symbol of free thought. Reverence and irreverence collide. Rome is the city the Aristopunks adopt in their minds.
ARISTO PUNKS. (n) masculine/feminine
A person who makes the ordinary extraordinary. Characterized as proud of their roots, culture and valuing difference. Nothing is imposed. Sharing the beauty of individuality, inherited culture is seen anew.
“YOU DON’T HAVE TO BE BORN IN ROMA TO FEEL LIKE A ROMAN”
Pierpaolo Piccioli, creative director of the house.
BORN IN ROMA is a fragrance for a generation who embrace diversity, value personalities and like to celebrate them with their crew. A scent that stands for owning the magnificence of the past, while having a free and irreverent attitude towards life. Claiming heritage yet creating their own rules.
ADUT AND ANWAR
ADUT AND ANWAR
ADUT AKECH, A FRIEND OF THE HOUSE
The collaboration between Adut Akech and Pierpaolo Piccioli, is one of friendship and mutual admiration. The Australian-Sudanese model become a house regular from her first meeting with Maison Valentino’s creative Director, creating unforgettable fashion moments as she opens and closes his shows. The Born in Roma campaign could only be her.ANWAR HADID, THE IRREVERANT YOUNG MAN
Forging his own identity in a world where his sisters reign over Instagram, Anwar Hadid is making it known there’s another talent in the siblinghood. For the BORN IN ROMA campaign, he portrays the presence of the punk, and the aristo underneath.