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DONNA BORN IN ROMA YELLOW DREAM

EAU DE PARFUM

A fresh, floral perfume with Italian Lemon, Rose, and White Musks.

Old price New price $ 132.00

DONNA BORN IN ROMA YELLOW DREAM is vivid, luminous, and fresh. This long-lasting perfume for women combines the citrus scent of Italian lemon with the rose perfume of a thousand Damascan petals and sensual white musk. This luxury perfume is a tribute to haute couture and the unique street culture of Rome — a city full of memories, where cultures and aesthetics exhibit a carefree attitude toward life, appealing to the woman who claims her heritage and creates her own rules.

SCENT FAMILY: Floral

INTENSITY: Eau de Parfum

KEY NOTES:
  • Italian Lemon
  • Fresh Musks
  • Rose Essence

Valentino creates COLOR COOL COUTURE fragrances

BORN IN ROMA YELLOW DREAM FOR HER was born with the idea of an overflowing rose bouquet twisted with the freshness of a clean accord and an overdose of white musks.

A COLOR TOP NOTE
Hand-harvested in Calabria, south of Italy, bergamot essence awakens the senses with its radiant and sparkling take-off, energized by fizzing, zesty notes of the primofiore Italian lemon. A citrusy burst to illuminate the senses.

A COUTURE HEART NOTE
An airy bouquet blooms at the heart of this fragrance. Led by a delicate Turkish rose perfume, obtained by re-injecting rose water into a solid form revealing the flower’s fresh green facets, together with its silky, opulent trail. This is enhanced with the addition of tender Peony flowers accord.

A COOL BASE NOTE
This floral scent is soothed by the reassuring, comforting notes of a pure accord. Then in total contrast, the dry down is teased by the power of white musks and the addictive signature of a creamy, spicy Madagascan vanilla infusion with a vibrant Virginia cedarwood.

THE VALENTINO ROCKSTUD BORN IN ROME
Inspired by the patterns carved onto Italian palazzos and originally created for leather goods, the rockstud has become one of Maison Valentino most iconic codes. This edgy pyramidal stud is part of the House’s iconography and is a strong symbol of Roma.

YELLOW, A BRIDGE BETWEEN PAST AND PRESENT
In Roma, daylight hits the streets. The sun advances across the cityscape. Bathed in yellow light, the eternal city stirs. BORN IN ROMA YELLOW DREAM takes its color inspiration in the legendary sunlight of the eternal city. But, bridging past and present, this perfume bottle is signed by a modern yellow fluo signature, inspired by the street culture of Rome.

Apply the women's perfume on each pulse point from a short distance.

947867 12 - INGREDIENTS: ALCOHOL ●PARFUM / FRAGRANCE ●AQUA / WATER / EAU ● HYDROXYCITRONELLAL ●ETHYLHEXYL SALICYLATE ●BUTYL METHOXYDIBENZOYLMETHANE ● LIMONENE ●LINALOOL ●CITRONELLOL ●GERANIOL ●BENZYL ALCOHOL ●COUMARIN ● CINNAMYL ALCOHOL ●METHYL ANTHRANILATE ●CITRAL ● TRIS(TETRAMETHYLHYDROXYPIPERIDINOL) CITRATE ●ISOEUGENOL ●EUGENOL ● BENZYL BENZOATE ●CI 14700 / RED 4 ●CI 19140 / YELLOW 5 ● CI 60730 / EXT. VIOLET 2 ● (F.I.L. B264155/1).

A FRESH, FLORAL PERFUME TWISTED WITH A MUSKY, CLEAN ACCORD

THE COMMUNICATION CAMPAIGN

THE STORY BEHIND



A STORY WHERE ROMA IS A CHARACTER

BORN IN ROMA creation started with a dialogue with Valentino’s native city: Rome. The streets of Rome are full of the memories of the past. A symbol of free thought, a city where cultures and aesthetics layer on the walls. Reverence and irreverence collide. Rome is the city the Aristopunks adopt in their minds.

ARISTO PUNKS. (n) masculine/feminine

A person who makes the ordinary extraordinary. Characterized as proud of their roots, culture and valuing difference. Nothing is imposed. Sharing the natural beauty of individuality, inherited culture is seen anew.

“YOU DON’T HAVE TO BE BORN IN ROMA TO FEEL LIKE A ROMAN”
Pierpaolo Piccioli, creative director of the house.

BORN IN ROMA is a fragrance for a whole a generation of people who embrace diversity. People who value personalities and like to celebrate them with their crew. Cool kids owning the magnificence of the past, while having a free and irreverent attitude towards life. They claim their heritage and create their own rules.

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ADUT AND ANWAR

DONNA BORN IN ROMA YELLOW DREAM 0

ADUT AND ANWAR



ADUT AKECH, A FRIEND OF THE HOUSE
The collaboration between Adut Akech and Pierpaolo Piccioli, is one of friendship and mutual admiration. The Australian-Sudanese model became a house regular from her first meeting with Pierpaolo creating unforgettable fashion moments as she opens and closes his shows. The Born in Roma Yellow Dream campaign could only be her.

ANWAR HADID, THE IRREVERANT YOUNG MAN
Forging his own identity in a world where his sisters reign over Instagram, Anwar Hadid is making it known there’s another talent in the siblinghood. For the BORN IN ROMA Yellow Dream, he portrays the presence of the punk, and the aristo underneath.

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